BuzzFeed News, 05/17 - Current
Runs the BuzzFeed News Facebook, Twitter, and Instagram accounts on a daily basis — reaching millions of people.
Works with multiple desks and teams, giving feedback on stories and headlines to optimize them for social and SEO.
Prepares promotion plans for important stories, including the Pulitzer Prize winning Xinjiang series.
Circa News, 05/16 - 11/16
Launched and coordinated Facebook, Instagram, Twitter, and Snapchat strategy for aspiring national brand.
Used business and analytics tools provided by social networks and third parties to evaluate posts and inform strategy.
Targeted audiences on Facebook and Instagram using paid posts to maximize reach to millions of people.
WUSA, 04/15 - 05/16
Oversaw news output for WUSA's digital properties at night, working with a fellow web producer.
Coordinated with assignment desk and producers to ensure website, app, and social media were a newsroom priority.
Monitored social media for breaking news, sending alerts and managing live streams when situation warranted it.
WGRZ, 07/13 - 04/15
Produced content for station website and social media accounts while running assignment desk at night.
Trained reporters and anchors to be more active on social media and to use our CMS.